It’s not a secret anymore, that it must be a ccTLD when choosing a domain name. For those that don’t like to follow the road of conformity, and want to express their website address with a unique, short and memorable domain without paying a big ransom, keep reading. There is a growing trend in popularity of cctld’s, for their brandability power, unique approach to differentiation in today’s highly competitive marketing and advertising landscape, better local relevancy, or just as pure domain hacks. The choice is no longer just between a .ca vs .com, but also .ccTLD vs .com.
Examples?
- Pingdom shows 10 examples of using cctlds as domain hacks.
- Ma.tt – personal blog of one of the founders of WordPress
- Blo.gs – weblogs via web
- Chi.mp – solution for managing your online identity
- TV.NU – very popular in Sweden
- MTV.tv – need we say more?
- Insure.me – FREE access to Health, Life, Auto insurance quotes
- Cr.yp.to – Personal Website
- Will.I.Am – Unofficial site of the Black Eyed Peas performer
- Last.fm – Based on what you listen to
- Monetize.it – Monetize Your Blog
- Dine.to – Toronto Restaurants and Dining Guide
- Rick Latona bet his farm on ccTLDS
The question is becoming clearer, are You going to wait until all the good ccTLD’s are gone?
This post is tagged ccTLDs
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Bido is now accepting ccTLD domain hacks. Just this week, Bido auctioned a great domain hack – recycle.it for $6712.00 USD
http://www.bido.com/Auction?name=recycle.it
Click the chat tab for the auction transcript.
ccTLD’s are locality. They embody all of the relevance of a location, a destination, a national identity.
.US (United States) and .CA (Canada) have a pretty hefty footprint having already been in use for a number of years. Their base was slow growth, and not the result of hype. As greater public awareness takes hold, these extensions’ will likely expand steadily.
I don’t think ccTLD hacks will help the extensions that much. General business use of common generics will.
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